
Welcome to SCENARIO.
Every brand should take you on a journey.
And by turning thinking into feelings, it can also change minds, behaviours and the world.

Portfolio quick-links:
SCENARIO is a design and brand management agency that applies creative and strategic thinking to everything we do.
We create effective communications across the motu for businesses and organisations of all shapes and sizes.













In-depth case studies:
Multichannel rebrand – Wellington Univentures
Report and collateral – The Asia NZ Foundation Te Whītau Tūhono
Multichannel Brand – Iron Duke
Multichannel identity – Health New Zealand Te Whatu Ora
Multichannel rebrand – Master Builders
Nationwide Wood Campaign – Te Uru Rākau New Zealand Forest Service and the New Zealand Forest Growers Levy Trust
Annual Report – GNS Science
Fieldays® Forestry Hub – Forest Growers Association
Campaigns – PPTA
2025 Season design – Stagecraft
Collateral and brand evolution – Ministry of Transport Te Manatū Waka
Identity development – Hot Climate Partnership
Magazine design – Horticulture New Zealand
Multichannel identity – Health New Zealand Te Whatu Ora
Conference collateral – Voices of the Pacific – Horticulture New Zealand
Multichannel branding – Climate Change Commission He Pou a Rangi
About SCENARIO
Event collateral – Science New Zealand Awards
Season designs – Stagecraft
Event branding – Constuctive
Publications – Privacy Commissioner
National Forestry Careers Campaign – Forest Owners Association
Multichannel brand – Darvill Mellors & Co.
Annual Reports – Horticulture New Zealand
Multichannel brand – Te Tira Ārai Urutā Royal Commission COVID-19 Lessons Learned
Brand evolution – PPTA
Multichannel rebrand – Wellington Univentures
Multichannel rebrand – Takeovers Panel
Event branding and collateral – New Zealand Commercial Project Awards
Internal engagement – NZOSL
Anniversary collateral – Stagecraft
Multichannel brand and event – Apprentice of the Year
Collateral and brand evolution – Ministry of Transport Te Manatū Waka
Publications – Commerce Commission
National campaign – Manaaki Tāngata: Victim Support
Annual Report – Toitū Te Waiora
Membership collateral – AA
Multichannel brand – Te Tira Ārai Urutā Royal Commission COVID-19 Lessons Learned
Events and branding – House of the Year

What we do.
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We do:
Brand strategy development – may include initial market research and review, workshops, stakeholder interviews, focus group facilitation and assessment.
Brand look and feel – this translates the research (or strategy) driven insights into a bespoke combination of colours, type, storytelling, tone, patterns, shapes and textures.
Brand application – we then extend these styles across multiple channels (print, digital, and beyond), for a soft/hard launch.
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We manage both brands that we have created ourselves and those we have inherited. By keeping the bigger picture in mind, we create a cohesive story that elevates any brand. This is our strength.
Brands are managed across all channels (including channels we may not create directly in-house), but SCENARIO still leads the design and articulation of the brand story, eg, for photography, videography, or the development of complex web builds.
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We create reports, proposals, publications, magazines, flyers and datasheets. From business cards to large billboards.
Components may include concepts, storytelling, copywriting, image sourcing/ creation, infographics, design, layout, proofreading, artwork, print and distribution.
Print management – including print brokering and stationery management services.
For significant documents, supporting collateral may also be produced, eg, online fact sheets, summary guides, animations, videos, micro-sites, PowerPoint presentations, Word files, or interactive forms.
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Web strategy, UX, wireframes, design, build, content loading, testing and implementation.
Generating web content such as videos, animated GIFs, or social media content.
Graphics/templates for different platforms, such as Word templates and PPT presentations
Campaign or website content creation and updates.
Preparation of video, interactive PDFs or audiovisual presentations.
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From concept, floorpan development, design, artwork and installation across multiple channels.
Events
From a sponsorship perspectus, event advertising and promotion, to collateral for the event itself and follow-up.Exhibitions
From small displays to the layout, planning, interior and exterior graphics and multiple individual displays for an entire primary industry’s Hub at Fieldays®
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We created multichannel campaigns that cross both print and web spectrums (eg billboards, newsprint, posters, through to online ads and social media)
From concepts and design, to content creation, through to artwork.
Media plan development, scheduling, liaison, booking and printing.
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We understand that you may not wish to undertake an in-depth brand strategy. We get it. In these instances, we design thoughtful smaller identities that may not tell such a comprehensive brand story – but will still resonate with your audiences.
This also includes sub-brands, campaign lock-ups, anniversary marks, and events branding that keep the bigger picture in mind.
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From engaging graphics on posters, websites or in social media to precise scientific infographics in documents. Infographics bring statistics and complex content to life in a way that makes them visually appealing and easy to understand – it is a skilled art form we excel at.
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Copywriting, editing, proofreading (for grammar, consistency and comprehension).
Scripting and new media applications.
But ‘What we do’ is only half our story – as we place just as much emphasis on ‘the way we work’. FInd out more >

Client feedback.
“What can I say, the design work for this year’s brochure is amazing. The Awards have gone from strength to strength and much of it is due to your design work.”
Private Sector client
“A personal thank you from me for the swift and excellent work you undertook on the Department’s behalf. We gave you very little time to produce the item for us and the product received surpassed my expectations for quality.”
Public Sector client
“Dear Joy and the team at Scenario. Where would be have been without you. Time after time you have amazed us with your professionalism, commitment and willingness to go the extra mile.”
Private Sector client
